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Our vertical-based content focuses on different industry technologies, solutions, and insights. 

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A true VAD offers top-notch pick, pack and ship services, and provides programs and services that add value to the distributed products that increase their value or worth.

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What’s On with Brother & BlueStar?


Stay up to date with the latest from Brother and BlueStar in one place.

From current promotions and special offers to upcoming events, webinars, training sessions, and industry appearances such as ISV and VARTECH, this page keeps you informed on everything happening across the channel.

 

ISS Events 2026

 

An environment of open discussion, interaction, and idea-sharing with a local strategy-based approach. This unique event will bring you the opportunity to run face-to-face meetings with the leading players of the market.

See which ISS Events Brother will be attending this year >

  • ISS FRANCE: Futurescope2026

  • ISS BENELUX: Netherlands 2026

  • ISS ITALY: Pompei 2026

Learn More

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VARTECH 2026

 

Our Annual Partner Conference
The specialized IT channel’s #1 event for over 20 years, VARTECH is the crown jewel of BlueStar’s in-person events. The show blends perspective-altering speakers, bleeding-edge tech, and legendary networking events.

See where Brother will be this year >

  • VARTECH New England 2026

Learn More

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Lunch and Learn 2026

 

Intimate gatherings designed for industry-focused discussions that lead to collaborative opportunities, networking, and relationship building.

See which Lunch and Learn events Brother will be this year >

  • Avignon - France 2026
  • Bari - Italy 2026
  • Catania - Italy 2026

Learn More

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Current Promotions


Explore the latest promotions from Brother, available through BlueStar.

This section highlights active offers, exclusive deals, and limited-time incentives designed to help you maximise value and stay competitive, all updated in line with Brother’s current channel campaigns.

 

TD2 + Free Accessory Promo

 

Get an extra 9% discount when purchasing 20 units, and receive one free accessory per printer.


Eligible free accessory SKUs:

- PATDU001
- PABT4000LI
- PABB001
- PASCA001


Learn More

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Special Discounts on Select Brother TJ-4 Industrial Printers!

 

Special Discounts Update

Special discounts on selected Brother TJ4 industrial printer models, now available for channel‑approved partners and non‑partners. Promotion extended until end of September 2026, while stocks last.

 

Learn More

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Brother application bundles

 

Brother application bundles

Brother has bundled together printers, labels, accessories, and software for a no-nonsense solution for price markdowns.

Available at an incredible price, this bundle offering is only available while stocks last.

 

Learn More

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Ready to take your business to the next level?

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Luisa
Sastoque

EMEA BRAND MANAGER

Steps after hitting the "submit" button:

  1. Our team will receive your contact information and reach out to you to schedule a chat.
  2. During the consultation, we will work with you to understand your unique business needs and recommend the right solutions to meet those needs.
  3. Once you have selected the solutions that are right for your business, we will work with you to place your order and get you up and running.
  4. Our expert support team will be there every step of the way to provide guidance and assistance as needed. 
  5. With BlueStar, you can trust that you have a partner who is committed to your success and helping you take your business to the next level.