A Distributor Focused on the Edge
Add technologies like inventory management, RFID, POS, digital signage, and access control to your offering.
Expand Your Portfolio1:1 Dedicated Account Reps
BlueStar customers have a single point of contact within our sales department so you'll never have to remind us who you are.
Calling all MSPs!
To your customers, you ARE technology—a consultant, an expert, and their first call when something goes wrong, or they want in on the latest innovations and ideas. When those calls fall outside of what you do best, you need a partner with the experience and connections to handle the rest.
BlueStar is a specialty technology distributor and the leading provider of purpose-built, niche, and unique industry solutions. For over 30 years, we’ve been a leader in point-of-sale (POS), automatic data capture (ADC, like barcodes & RFID), digital signage, and more while strategically growing our business into a solutions-based distributor by adding a variety of emerging technologies and cultivating a collaborative channel of hardware, software, and service partners. We’re happy to work in the background to connect your team to everything they need to deliver solutions for your client’s specific operational challenges, no matter your expertise.
While customization and need-specific solutions are one of our specialties, we’ve also created vetted and certified bundle solutions under our In-a-Box™ program. Here are just a few examples:
SOLUTION
Warehouse & Logistics Productivity
PARTNERS
SOLUTION
AI Retail Spatial Intelligence
PARTNERS
SOLUTION
QSR
Voice AI
PARTNERS
Your Accounts are Buying Edge Tech from Somewhere.
Offer a full portfolio of operational tech like barcoding, payments, self-service, and signage.
PARTNER WITH BLUESTAR FOR:
1:1
Dedicated Sales Rep support—talk to your person every time you call.
350+
Global solution experts and support specialist available on-demand
1 Day
Product delivery to 98% of the continental U.S.

Elo is a recognized leader in touchscreen displays, monitors, computers and components.
The Elo touchscreen experience has consistently stood for quality, reliability and innovation with over 30+ million installations worldwide.

Esper revolutionizes device management by redefining what it should be: a driver of business growth.
We believe device management should do more than meet business demands — it should accelerate operations and deliver tangible, lasting impact. That’s why we’re leading the market into the modern era, where automation replaces outdated workflows, re-provisioning becomes obsolete, and managing by exception transforms efficiency. Dedicated devices should deliver exceptional experiences. Esper makes that a reality.

Honeywell’s innovations have helped retailers, distribution centers, transportation and logistics, and healthcare organizations achieve significant improvements in efficiency, speed, and accuracy in their operations.
Become a BlueStar reseller today to access Honeywell's productivity portfolio, services, and training and start adding value to your business.

Star Micronics is a global leader in point of sale solutions and has an innovative portfolio of printing, secure cash management, and customer engagement solutions.
To ensure our solutions work out of the box for our customers, we have hundreds of integrations with top point of sale software applications.

Zebra and BlueStar are committed to empowering teams with the mobility and insight to deliver at the cutting edge of excellence.
More than just providing intelligent hardware, they offer solutions that give organizations complete visibility to make smart, nimble decisions about what action to take now, and how to plan for tomorrow.
A SAMPLE OF THE BRANDS WE DISTRIBUTE
Specialty Edge Tech Distribution
BlueStar is a speciality edge solutions distributor headquartered in the Greater Cincinnati, Ohio area.
With 50 office locations through the US, Canada, LatAm, and EMEA—we like to think we're big enough to play ball, but hungry enough that your business will mean more to BlueStar.
26% of CRN's Top 500 managed service providers are relying on us for edge solutions and value-added services—we'd love to show you what they see in us.
"BlueStar is a company that Blue Yonder relies on every day. Without their help and their support, we wouldn't be able to grow our business. Whether it's stocking, shipping, fulfillment, or tracking, they're always there to help meet our customer needs."
Matt Balthasar, VP of Edge

Box Out Would-Be Competitors by Offering a Complete Edge Portfolio
To your customers, you are technology—a consultant, an expert, and their first call when something goes wrong, or they want in on the latest innovations and ideas. When those calls fall outside of what you do best, you need a partner with the experience and connections to handle the rest.
While customization and need-specific solutions are one of our specialties, we’ve also created vetted and certified bundle solutions under our In-a-Box™ program. Here are just a few examples:
Warehouse Productivity
SUPPLY CHAIN
AI Retail Spatial Intelligence
RETAIL CHAIN
QSR Voice AI Experience
RETAIL CHAIN
Warehouse & Logistics Productivity
SUPPLY CHAIN SOLUTIONS
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Warehouse & Logistics Productivity

Terminal Emulation

AI Retail Spatial Intelligence

QSR Voice AI

Computer Vision Retail Marketing

Virtual Healthcare
White-Glove Services, Support, and Industry Insights

Custom Configuration
Software integration, hardware configuration, kitting, staging, custom labeling & packaging, OS installation, and much more.

Financial Services
Customized financing options to fit the needs of you and your customers at the same time.

Technical Product Support
Authorized support provider for many of our top hardware partners.

Demand Lab Marketing
B2B marketing services to promote yourself, partners, or specific solutions.