15 Mar 2017

    New EU Team Members

    Following the recent addition of Balázs Konkoly as Eastern Europe regional manager and Stig Myhre as sales manager in Norway, BlueStar is delighted to announce the addition of Pierpaolo Poletti, Jürgen Daldrup and Andrei Ceausu. With these new senior team members, BlueStar will be able to serve our customers with more convenience and efficiency.


    BlueStar is expanding operations into Italy by opening a new branch at Milano. Leading the new team will be Pierpaolo Poletti who has an extensive experience at driving business in the Italian market.
    “It will be our pleasure to serve our Italian customers with the new local team, to reach the same quality and service that BlueStar has been providing for years in other European countries,” says Poletti.
    “Our new operations in Italy prove BlueStar´s commitment to becoming market leaders by offering an extensive range of product and services in the core European markets,” says Keith Robinson, BlueStar EMEA´s Managing Director.

    Jürgen Daldrup has recently joined our German team as vertical sales manager. Mr. Daldrup has worked for a number or years in the Auto ID industry, and holds a deep knowledge of distribution. He will work closely with our expanded local team to consolidate BlueStar operations in Germany.
    "This new addition enhances our company´s consolidation in this important market, where we have experienced a massive growth in recent years,” says Laurent Berger, EMEA VP of sales at BlueStar.
    Mr. Daldrup has joined the company to help carry out BlueStar’s vision on how to approach the market from a vertical perspective, helping our partners to identify new opportunities and to expand their business in a mature environment.

    To continue our Eastern European expansion, Andrei Ceausu is joining BlueStar as account manager for Romania and Bulgaria. Mr. Ceausu is based in Bucharest, and will be reporting to our recently opened regional office in Hungary.
    “We are escalating our business lines to cover the Eastern countries with local teams, and certainly Andrei´s position is suited to bringing us success in the area,” says Robinson.
    Ceausu has a background in the industry and a good understanding of major brands, verticals, and challenges after having worked for years at different distributors and systems integrators.
    BlueStar is delighted to welcome all of them to our team. This step will ensure the right foundation for our expansion in Europe, where our company has been present now for more than eight years.


    BlueStar is the leading global distributor of solutions-based ADC, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology. BlueStar works exclusively with value-added resellers, providing them with complete solutions, business development and marketing support. The company brings unequalled expertise to the market, offers award-winning technical support and is an authorized service centre for a growing number of manufacturers. BlueStar is the exclusive distributor for the In-a-Box Solutions Series, delivering hardware, software and critical accessories in one bundle with technology solutions across all verticals. For more information, please contact BlueStar at +31 880 233 633 or visit www.bluestarinc.com.