Every partner program needs to have levels that help to define the level of engagement. We have designed multiple levels to meet the needs of every ISV business model.
*Must become a BlueStar Reseller for demo hardware
Registered– At this entry level, BlueStar receives a profile of the partner that describes their products and capabilities. This is done when the ISV partner fills out the required BlueStar ISV profile form. The partner profile is placed in our ISV Database and provides international exposure to BlueStar's extensive network of internal sales representatives, business development managers, general managers and executives.
Approved – ISV partners will be included in all areas of Level I plus additional benefits. Partners at this level will be included in our internal referral processes. Generally, BlueStar will act as a connector and facilitate the communication between any inquiring resellers and a referral partner on opportunities that are identified as a possible solution fit. Partners will also have the opportunity for an exclusive invite to participate in our annual trade show, VARTECH.
Authorized – ISV partners will be included in all areas of Level I, Level II and additional benefits. Partners at this level will be more engaged with BlueStar and are considered an authorized ISV partner. BlueStar, our vendor partners and the software partner will work together on a regular basis to ensure we are promoting and fostering the relationship while driving interest in the channel for the solution. This will be done through a series of activities that may include, but are not limited to: regular marketing activities; bundled solutions; roadshows; a VARTECH invite; promotion on Appwaresolutions.com and the option of a distribution agreement.
Premier – This is the highest level of involvement with BlueStar. At this level the ISV partner will be highly involved with BlueStar on a regular basis, including all previous benefits from other partnership levels. The ISV partner will also be required to have a distribution agreement on file along with an assigned business account manager. As a distribution partner, the ISV will have access to several managers and departments within BlueStar. The ISV will be able to facilitate sales training, promotions, carry inventory, conduct annual business reviews and be a part of trademarked "In-a-Box" solutions.