Solution Sessions

Untitled Document
Session 1 - Monday September 17 - 9:50am - 11:30am
TIME ROOM
Data Security: a VARs “How To” Guide and Opportunities Avalon 15
The Modern Warehouse Avalon 6-8
Increase Profits TODAY! Media, the Unsung Bottom Line Hero Avalon 13-14

Future Trends of POS / mPOS
Tendencias futuras de POS / mpos

Avalon 1-5
Marketing – A VARs Guide to Best Practices Avalon 11-12
Networking: How to Control the Network Solution, Cellular Failover to Security Avalon 16-17
Telemedicine and IoT, Transforming Healthcare: Advantage VARs Avalon 18-19
RFID, Cold Chain, Beacons and RAIN: A Look into What is to Come Avalon 9-10
Session 2 - Tuesday, September 18 • 12:30pm - 1:55pm
TIME ROOM
The Great O/S Migration: Android and the Windows Mobile Sunset Avalon 6-8
IoT: What’s Next? AI, Blockchain, CPU at the Edge Avalon 9-10
Competitive Selling Advantage: Multiple Sales Models to Compete Successfully in Today’s Fragmented Market Avalon 11-12

Emerging Networking Technologies: How it is Impacting Enterprise Infrastructure & Operations
Tecnologías de redes emergentes: cómo está afectando la empresa

Avalon 1-5
The World of Auto ID: What is Next? Avalon 16-17

Payment Processing Security: How to Protect Yourself and Your Customers

Avalon 15
Digital Signage: Smart, Responsive and Physical. Are you in? Avalon 13-14
Smart Cities: Navigating Opportunities, Understanding Blind Spots Avalon 18-19
Session 3 - Tuesday, September 18 • 2:05pm - 3:30p
TIME ROOM
The Great O/S Migration: Android and the Windows Mobile Sunset Avalon 9-10
IoT: What’s Next? AI, Blockchain, CPU at the Edge Avalon 6-8
Competitive Selling Advantage: Multiple Sales Models to Compete Successfully in Today’s Fragmented Market Avalon 11-12

The World of Auto ID : What is Next?
El Mundo del Auto ID; ¿Que sigue?

Avalon 1-5
Emerging Networking Technologies: How it is Impacting Enterprise Infrastructure & Operations Avalon 18-19

Payment Processing Security: How to Protect Yourself and Your Customers

Avalon 15
Digital Signage: Smart, Responsive and Physical. Are you in? Avalon 13-14
Smart Cities: Navigating Opportunities, Understanding Blind Spots Avalon 16-17
Session 4 - Tuesday, September 18 • 3:45pm - 5:15pm
TIME ROOM
The Modern Warehouse Avalon 6-8
Future Trends of POS / mPOS. Avalon 18-19
Increase Profits TODAY! Media, the Unsung Bottom Line Hero Avalon 13-14

Data Security: a VARs “How To” Guide and Opportunities
La Seguridad de los Datos: Una guía de “como hacerlo” y las oportunidades de negocio

Avalon 1-5
Marketing – A VARs Guide to Best Practices Avalon 11-12

Networking: How to Control the Network Solution, Cellular Failover to Security

Avalon 15
Telemedicine and IoT, Transforming Healthcare: Advantage VARs . Avalon 16-17
RFID, Cold Chain, Beacons and RAIN: A Look into What is to Come Avalon 9-10



The Great O/S Migration: Android and the Windows Mobile Sunset

The battle of the operating systems has been waging for quite some time now, and it doesn’t show signs of stopping. With millions of Windows Mobile 6.5 based devices in the field currently, there is a significant opportunity for solution providers to advise customers about migrating their software to Android and make a hardware selection capable of supporting the needs of today as well as the next 5 years.

IoT: What’s Next? AI, Blockchain, CPU at the Edge

The Internet of Things has exploded into a conversation topic in workplaces around the world. IoT provides a wealth of opportunities for many businesses, whether they specialize in cloud storage, automation software, mobility products, Omni-channel solutions, M2M installations, or security.

Artificial Intelligence is the buzzword of the moment. Early on, IoT might have been connecting things with wires and loading apps. But today, companies like hotels are using AI to bridge gaps and create integrated experiences. Not to mention the seemingly perfect marriage between IoT and Blockchain. While more and more solutions are pushing CPU power to edge devices, resellers need to take advantage of trends in this space.

Competitive Selling Advantage: Multiple Sales Models to Compete Successfully in Today’s Fragmented Market

Today’s market is flooded with many new variations of the CAPEX and OPEX business models, including a few which promote “FREE” components of the solution. There are more ways to finance a new IT solution from traditional sale, lease, SaaS (Solution as a Service), hybrid SaaS, and in some cases, the software is free, while other solutions offer free hardware or services.

More and more resellers are offering multiple finance programs to their customers.

Emerging Networking Technologies: How It’s Impacting Enterprise Infrastructure & Operations
Tecnologías de redes emergentes: cómo está afectando la empresa

Legacy infrastructure and operations practices struggle to meet the demands of today’s digital business. Digital transformation will require IT agility and velocity that outstrips classical architectures and practices. IT will be increasingly tasked with supporting complex, distributed applications using new technologies that are spread across systems in multiple locations, including on-premises, the public cloud and hosting providers.

The World of Auto ID: What is Next?
El Mundo del Auto ID; ¿Que sigue?

AIM, the industry association for automatic identification technologies has brought together a panel of industry experts to discuss the current state of automatic ID and where these technologies are headed in the future. Take part in this session to get an insider’s perspective on the standards, trends and future opportunities with technologies like RFID, barcoding, blockchain, RTLS, IoT and more!

Payment Processing Security: How to Protect Yourself and Your Customers

This panel will discuss the evolving need for payment processing security, so end-users can protect themselves and their customers from potential breaches. We will explore how a VAR should approach a merchant with a limited budget about improving security. Dive into how software plays a part in protection against information breaches, in addition to hardware. And finally, EMV may be an old topic, but there are still holdouts to adoption. We will explore how VARs can convince these merchants that EMV is crucial to protecting their business.

Additional information will be provided on the BlueStar Payment Processing initiative with a discussion on partners and solutions.

Digital Signage: Smart, Responsive and Physical. Are You In?

Digital signage has come of age finding strong footholds in not only hospitality and retail, but warehouses and public environments as well. Smart programs and AI are entering the field, allowing an unprecedented scaling of data analysis and integration. This will allow better integrated and linked promotions, all of which might be responsive connecting to sensors and data feeds.

Many VARs do not realize the potential in capturing additional revenue through software licenses and reselling content services, Furthermore, by expanding into digital signage, VARs are even better positioned to aid in WLAN and networking services, generating additional recurring revenue situations.

Smart Cities: Navigating Opportunities, Understanding Blind Spots

One of the largest challenges in creating a Smart City is the convergence of new technologies with old technologies, and even older infrastructure. There is the desire to interconnect systems that serve totally different purposes (ex. Traffic control, energy management, crowd control), creating a sort of “system of systems”.

An uneven transition to these technologies raises issues about security vulnerabilities like “blind spots” where old and new technologies haven’t fully merged and are not able to report problems which have occurred. So, where are the opportunities and how does a VAR navigate issues surrounding an interconnected web of systems?

Future Trends of POS / mPOS
Tendencias futuras de POS / mpos


The consequences of technological innovation and a move to mobility have the potential to disrupt many different industries in the coming future. The Point-of-Sale ecosphere is not immune to such oncoming changes; the Channel will need to explore real-world challenges as implementation continues to progress. Long thought of as a solution best implemented for small businesses, mPOS continues to influence traditional POS lanes, making it critical to understand the key elements driving merchants towards mPOS solutions.

 

The Modern Warehouse

A topic that continues to be top-of-mind for ADC resellers, the modern warehouse and what is next. Last year, we discussed the fourth Industrial Revolution gearing up and expediting changes thanks to artificial intelligence, increased M2M communication, and M2P (Machine to People) data exchange. Robotics, vision systems, augmented reality, voice technology and wearable computing continue to transform warehouse automation across the spectrum. With such drastic changes in automation services available, companies will have to navigate a complex landscape to determine what is viable for their particular business.

Data Security: a VARs “How To” Guide and Opportunities
La Seguridad de los Datos: Una guía de “como hacerlo” y las oportunidades de negocio


Data security effects the channel every minute of every day. Security failures pepper the news regularly, and it’s clear that hackers are adapting as quickly as security measures. As such, resellers are becoming entangled in the security realm more and more. The smart move is to develop a strategy. Starting does not have to be a huge commitment. According to Nathan Sweaney from Secure Ideas, there are three opportunities resellers can make money on today and get involved in security solutions at the same time: Security configuration reviews, log management/security information and event management, and finally firewall management.

 

So how does a VAR get into this space? We will discuss strategies for vetting security products and services so resellers can more easily navigate adding these services to their linecard.

Increase Profits TODAY! Media, the Unsung Bottom Line Hero

Did you know that every $1 spent on hardware will generate $3 in media revenue over the life of that printer? If you aren’t quoting media with every new opportunity you encounter, you’re turning away recurring revenue. Learn how working the correct media into your solution can maximize profitability and the overall customer experience. Gain a better understanding of how to approach the media topic with your customers and find out why certain questions are key to finding the perfect fit for them. Join us for an enlightening conversation as we de-mystify media and discuss how it can enhance your bottom line.

Marketing – A VARs Guide to Best Practices

Most VAR executives wear many different business hats throughout the day, let alone a week. Marketing budgets are either nonexistent or exist but with few resources to execute ideas. This year’s marketing session will explore free (and affordable) digital marketing tools, straightforward advice on building subscriber lists and executing email marketing, proven targeting techniques for paid digital advertising, an explanation of how blogging can improve your search engine presence, and online resources for marketing training and certifications. Attendees will leave this session with actionable recommendations on how to level-up your digital marketing efforts. Attendees will not get generalizations, silver bullets, or gibberish. Each session will be closed with a deep-dive Q&A so bring your notepad, laptop or tablet to capture all the info you need.

Networking: How to Control the Network Solution, Cellular Failover to Security

It been stated that over 72% of all small to medium business around the world have outdated WLAN installed, which causes a decrease in customer experience, as well as your daily operations. Consumers expect WLAN service when shopping, eating, or visiting a new business, and they will alter their habits based on the level of connectivity they can attain for free. What’s more, most businesses have no plan for keeping their network or business operating without an internet connection, leaving opportunities for Cellular Failover ripe for those with a solution.

If you allow your SMB customer to go to a big box store to purchase networking appliances, you are leaving money on the table and opening the door for network security issues for which you could be blamed. In this session, you will learn why you need to control the network design and integrate networking into every one of your solutions. Find out about cellular failover opportunities with solutions and go-to-market strategies. Panelists will discuss how you can increase your margin stack on the total solution, while creating a better customer experience for your customer’s partners and patrons.

Telemedicine and IoT, Transforming Healthcare: Advantage VARs

Telemedicine (also called telehealth) is transforming healthcare. Originally envisioned as a way to remotely diagnose and treat rural populations that lack specialized medical professionals, telemedicine is connecting patients everywhere with providers and caregivers. What’s changed? The Internet of Things (IoT) has become a reality. IoT is connecting patients, smart medical devices, laptops, tablets, phones and wireless sensors with medical professionals.

IoT represents a new model for healthcare, involving tablet-based gateways that can access apps to transmit patient data securely to a provider doing remote diagnosis as well as to the medical device manufacturer or other entity supporting the patient’s treatment. IoT promises to facilitate medical device interoperability, better treatment decision making via analytics, and faster scalability. Medical devices that have Internet addresses and can generate data for tracking, analysis, and action promise a future of better care at lower cost. Attendees to this session will learn about the opportunities to be had in healthcare with revolutions in technology.

RFID, Cold Chain, Beacons and RAIN: A Look Into What is to Come

A recent Juniper Research study forecasts a 350% rise in IoT spending for retail by 2021, fueled by RFID and Bluetooth low-energy beacons. This growth is being fueled by technology that is becoming lower in cost and more prevalent in stores. These technologies can now be leveraged for better analytics, customer experience and supply chain improvements.

But that’s not all! as RAIN RFID enables a wide variety of use-cases proven to drive sales and engage customers in retail and beyond. P&S Market Research reports the global cold chain RFID market is expected to grow at a CAGR of 29.1% forecast to 2022. The growing demand for real time temperature monitoring in cold chain logistic is expected to boost the growth of the global cold chain RFID market. So how can reslellers prosper?